Tesla’s sales in Europe and the According to fresh data from the European Automobile Manufacturers Association, Tesla sold only 7,261 vehicles across the EU, EFTA countries, and the U.K. in April — that’s almost half (49%) fewer than the same month last year.
What makes this drop even more puzzling is that Tesla recently launched a new Model Y, a move that usually brings a sales boost. But unlike Tesla, its competitors in Europe didn’t see such a decline. Some experts believe that CEO Elon Musk’s recent political involvement, especially his public support for former U.S. President Donald Trump, may be affecting how European buyers view the brand.
Globally, Tesla has been facing tough times. In the most recent quarter, the company delivered just over 336,000 vehicles — its weakest performance in over two years. This slump happened while Musk was heavily involved with DOGE, a controversial advisory group that caused significant layoffs in U.S. federal agencies. The backlash was so strong that Musk promised to refocus his attention on Tesla.
Meanwhile, the overall new car market in Europe saw a slight dip of 0.3% in April, with traditional gas and diesel cars showing the biggest drops. On the bright side, electric vehicles (EVs) are still growing steadily, with sales jumping nearly 28% compared to last year. Hybrid vehicles did even better, with a 31% increase.
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